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When you release a radio single (think “hit song” usually between 2.5 — 4 minutes long), the idea is to create sustained exposure over a short period of time.
That’s what it takes to get a critical mass of people to take notice — repeated listens in multiple markets.
Again, there’s a lot of options for creatively communicating the message that you have a new song out.
But it always amazes me how long it takes to compose an email newsletter or write a Facebook post.
I would choose two winners at random from the list of people who pre-saved the song and send them a t-shirt.
I am worried about making the wrong move after so much bad luck and I am soooo ready to meet someone special and get engaged by the end of the year. Joanie in Springfield, Ma Hi Joanie, Please, you must not come from a desperate place. Remember what you have to offer and don't get fixated on another's opinion of you.
This applies when you’re doing your own PR, radio promotion, or launching singles. Staying up until 3am to promote a single might not be why you got into music, but it’s work that will lead some listeners TO your music — which IS the reason you got into this crazy game in the first place.
Be sure to upload the video directly to Facebook too (once the exclusive blog premiere is over), since Facebook favors video that is native to the platform.
As artists, we’re dealing in “attention economics.” Gone are the days when you could disappear for three years to make your next album and expect fans to stay loyal. That can mean it’s a catchy hit single to please new fans or a demanding artistic odyssey to please your diehards. Not all playlist activity leads to real fan engagement though, so instead of artists jumping through a bunch of hoops to game the playlist system du jour, I’d still advise you — above all — to make the music YOU WANT to make and try to reach fans the usual ways (playing shows, making cool videos, running social ads, etc.)up your single for distribution to Spotify, Apple Music, Amazon, and other digital music platforms, you should know that good distribution is about much more than pushing digital files from one place to another.
In our world of short attention spans, releasing music more frequently can play a significant factor in your success. CD Baby has been paying artists weekly for more than 20 years.